State-run broadcaster Doordarshan on Monday said its net revenue rose to Rs827.51 crore in the year ended 31 March, surpassing its annual target of Rs800 crore.
The broadcaster got Rs318.06 crore from government advertisements and Rs157.59 crore from corporate ads during the year.
Doordarshan, owned by Prasar Bharati, had reported a net revenue of Rs755 crore in 2015-16. “We surpassed our target this time and the revenue is much higher as compared to last year. Our DTH (direct-to-home) revenue has seen a significant rise. We have also tried to cut down our expenditure," said Supriya Sahu, director general at Doordarshan, adding that the broadcaster is in the process of re-evaluating its manpower requirements in a bid to pare costs.
The broadcaster, which operates 23 channels across the country, recorded the highest ever revenue from its free-to-air DTH platform DD Free Dish in 2016-17. DD Free Dish recorded a revenue of Rs264.17 crore in 2016-17, a 47% increase from a year ago. It had generated Rs180 crore from Free Dish in 2015-16.
Source & credit: https://www.livemint.com/Companies/3C9fKqrCNh9zNTGXXqoj0L/Doordarshans-revenue-rises-to-Rs82751-crore-in-FY17.html